Muhammad Khalid Makki@khalidmakki
1
Events attended
1
Submissions made
Pakistan
8+ years of experience
About me
I'm building growth systems along with marketing campaigns. A Software Engineer and Digital Marketing & Growth Strategist with 12+ years of hands-on experience across performance marketing, app development, SEO, lead generation & nurturing system, digital operations, technology and AI automation. My career has evolved around one simple idea: good marketing works better when it is connected to the right technology. Over the years, I’ve worked across: ▸ Performance & Growth Google Ads, Meta Ads, lead generation, remarketing, Shopping campaigns, conversion optimization and growth strategy. ▸ Organic Growth SEO, Local SEO, technical optimization, content strategy and search visibility. ▸ Marketing Technology CRM systems, tracking, landing pages, marketing automation, APIs, webhooks and integrations. ▸ AI & Automation n8n, AI workflows, AI agents, Claude, automation systems and open-source/self-hosted solutions. ▸ Technical Execution Website development, PHP/Laravel projects, APIs and endpoints, Git/GitHub workflows, VPS deployments and technical project coordination. ▸ Remote Operations Managing distributed teams, international clients, project workflows, documentation, communication and delivery across different markets. I’ve worked with businesses across the US, UAE and other international markets, with significant experience in Dubai real estate, professional services, healthcare, technology and lead-generation businesses. What I enjoy most is solving problems that sit between departments. • A marketing problem may require a better funnel. • A lead-generation problem may require better tracking and automation. • An operational problem may require a new workflow. • A business idea may require both a technical solution and a go-to-market strategy. That combination of business thinking, marketing experience and technical execution is where I bring the most value.
🤓 Latest Submissions
VoiceEstate AI for Real Estate Lead Qualification
VoiceEstate AI is an AI voice agent built for Dubai real estate lead qualification, property discovery, and automated follow-up. When a new lead is assigned to the AI, it can automatically initiate an outbound phone call and have a natural conversation. The AI qualifies leads around investment vs. end-use, budget, preferred area, lifestyle, property type, bedrooms, project interest, and buying timeline. Instead of simply collecting information, it can use the lead's requirements to search Dubai off-plan property data of 2.5k+ records in real time and identify relevant projects. The AI can discuss matched projects using factual property information rather than inventing prices, features, or project details. After the conversation, Bitrix24 is updated with the lead's qualification data, call outcome, summary, and conversation context, giving the sales team useful AI-generated memory. Different outcomes are handled automatically, including qualified leads, callbacks, no-answer cases, not-interested leads, job enquiries, wrong numbers, and unreachable leads. Follow-up workflows can continue the conversation through scheduled AI call attempts and follow-up, reducing the amount of manual work required from sales teams. Qualified or interested leads can be moved toward a human sales consultant for the next stage of the sales process. AssemblyAI Universal 3.5 Pro powers real-time speech transcription, automatic language detection, and intelligent turn-taking inside the Vapi voice pipeline. GPT-4o handles conversation intelligence, ElevenLabs provides natural voice generation, Vapi manages the voice interaction, and Twilio handles phone connectivity. n8n orchestrates the automation while Bitrix24 remains the CRM and system memory for the lead lifecycle. The demo shows the complete journey: lead → AI voice conversation → qualification → property matching → CRM update → follow-up → human handoff.
30 Sep 2026
